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It’s a BRAND new year and with that I'd like to introduce my new and improved look.
The old logo has been with me since 2017, designed jet-lagged in a stuffy hotel lobby visiting Manila.
It not only signifies my entrepreneurial dream as a 15 year old girl but also me searching for my identity, both personally and professionally!
When I set out on this journey the idea was to start and own a fully functional Interior Design Fit-out company, but during the last year I really came to find my identity and what I really want!
I love all things surrounding interior design, but due to circumstances such as limited capital and where we live, I soon realized that my original mission might not be achievable (for now). Not willing to give up my entrepreneurial dream, I created my online store. What truly surprised me is how much I love the e-commerce world. So much so that I am now able to help many other dreamers to build their own e-commerce stores.
I love building something from nothing, I love learning new things and I love sharing my knowledge. But mainly I want to give everyone the opportunity to own items they might only see in magazines or on fancy Pinterest boards.
Another core driver for me is to support local South African businesses and even though it feels crazy some days trying to build a luxury item business given the economic status in SA, I am more motivated than ever to show people how a single item can give you more pleasure and joy and that your home environment directly correlates to your everyday happiness.
So this year I am placing a focus on STATEMENT PIECES that can and will TRANSFORM your home.
Instead of spending money on a random selection of kaggel-kakkies. I want to give you higher value, excellent quality, and uniquely striking items that can become the focus in your room.
This is not a one-stop shop for items you can find in usual commercial stores instead here you will find a mix of handcrafted, quality, and uniquely chosen items that will make a statement in your home.
I hope the new look showcases the statement, powerful and minimal mindset I was aiming for and that you will come to recognize and love my brand image!
Leave a comment and let me know what you think!
Hugs,
Liezle